Straight Road ahead, like life and home

Everyone Wants Assurance in These Unforeseen Times, Right?

Many American’s have insurance problems that they do not even realize they have, and unfortunately, they typically find out when their insurance company denies a claim they thought they had coverage for.   Nothing can be more frustrating and financially costly!   Sometimes it feels impossible to have peace of mind when buying insurance.  Some purchase their…

Does Insurance Knowledge Really Matter?

The Home and Auto Insurance industry is fundamentally broken! It is built upon the premise and business model consistently demonstrating that insurance products: Are commodities that should be purchased like beans and rice, and, Require zero educational commitment from a glutenous industry to a more than willing consumer base. It doesn’t take a rocket scientist to…

winter lighthouse

Water: The Sublime, The Ridiculous, The Reality, The Opportunity!

Do you know why your vehicles(s) would be covered by a flood; but not your home?  Or why your vehicle(s) would be covered by water damage and not (possibly) your home !? You might not need flood coverage on your home but why you better have “water damage” on your home!!! Who says insurance can’t…